ADRI V

Adriana “ADRI.V” Viverette also known as “The Go Getta” started as an intern at her hometown radio station at WBLK 93.7 FM. “The Go Getta” slogan has not only served as a motto for her life, but it has also become her PLAN FOR ACTION! At an early age, ADRI.V realized that one must ASK, SEEK, and KNOCK for what they want and believe in. With this plan in pursuit, she began to grace the radio airways for the very same station that she once interned for. ADRI.V was always known as the talkative little girl, with the gift of gab. It was as if she was born to be on the radio. Her love for music and entertainment came naturally at an early age, leading her to understand the realization that she NEEDED a career that involved both endeavors. ADRI.V obtained a Master in Business Administration with a concentration in Marketing from Medaille College and a Bachelor of Arts in Communications with a Minor in Media Studies and two certifications in Public Relations, Advertising, and Journalism from the University at Buffalo. ADRI.V took full advantage of gaining all experience necessary while in college. She ran her college radio station as the general manager and was a host on her college tv station. In true Go Getta Spirit from high school through college, she interned at her local radio station, and television station, Black Entertainment Television (BET) and Cable News Network (CNN). She is the originator of “The Go Getta Mix” where she features non-radio DJ’s from Western New York, Southern Ontario and surrounding cities on 93.7 WBLK every Friday from 10PM-2AM. In addition, ADRI.V is the host of her weekly top-ranked podcast called “The G Code with ADRI.V” where she features Go Gettas from all walks of life that discuss The Pretty, The Ugly and The Grind to Success. As a red carpet reporter for the BET Awards and GRAMMY Awards ADRI.V has worked with and interviewed many celebrities ranging from well-known R&B and Hip Hop artists to athletes. She has also hosted countless events including for the Mayor of Buffalo, Rochester, New York State Senator, and New York State Assembly. With a love for motivating and empowering youth, she has become the “Voice of the Youth” becoming a motivational speaker carrying the message of pursuing higher education and the importance of being a “Go Getta.” Through her own philanthropic efforts and understanding the need to give back, ADRI.V founded The Go Getta Girl scholarship that is given to a graduating senior who embodies The Go Getta Spirit and will be attending a four-year college. As a professor ADRI.V believes that the surest way to enhance your life is through education. Throughout the year ADRI.V has curated events that give back in a major way The Go Getta Mix and Mingle where she honors 10 Talented Go Getta Girls who are moving an shaking and the Free Braids and Fades Back to school event with local Barbershops and Hair salons. ADRI.V focuses on motivating and encouraging girls and young women to “Go Get It” to dream big, strive for excellence and never give up hope on their dreams and of course to Be A Go Getta!