The dude, A$AP Rocky, is hotter than sliced bread right now.

Just ask Rihanna! Chill, Drake. You mad, bruh?

The Harlem rapper with an affection for fashion has quickly became one of the most sought after artists in the game. His debut album, Long.Live.ASAP, was a critical success. He’s toured with Wiz Khalifa and Rihanna and now, he’s a spokesperson.

The 24-year-old stars in a new commercial for Monster DNA headphones alongside super producer Swizz Beatz, titled “Road Trippin'.” In the 30-second clip, Rocky and Swizzy are chopping up a record on a tour bus. Once Rocky hits the booth he realizes they need some headphones, then boom!

Rocky has the potential to be a major player in the game for years to come. If he continues along his current path, he’ll probably have more and more of these spokesman opportunities in the future.