J.Cole shocked everyone and promptly began trending on social media when he announced that he has a new, surprise album, 4 Your Eyez Only, dropping on Dec. 9.

Now, he's began sharing more about the project, including the new 40-minute documentary, Eyez.  However, around the 30:40 minute mark, the North Carolina rapper's single, "False Prophets," begins playing, and it seems to be aimed directly at Kanye West. Although J. doesn't actually name drop 'Ye, he leaves little room to wonder exactly who he's talking about.

“You lose your grip you could slip into an abyss. No doubt, you see these n----s trippin,” raps Cole. “Ego in charge of every move, he’s a star/ And we can’t look away due to the days when he caught our hearts. He’s falling apart but we deny it/ Just to find the half-assed shit he drop, we always buy it.”

J. Cole continues talking about the mysterious person's rise as a genius, subsequent fall, the public's hesitation to call said person out because of his earlier contributions.

“When he tell us he a genius but it’s clearer lately/ It’s been hard for him to look into the mirror lately. There was a time when this n---- was my hero maybe/ That’s why his fall from grace is hard to take. Cause I believed him when he said his shit was purer and he the type of n---- swear he real but all around is fake," he raps.

J. Cole also seems to question 'Ye's "yes-men," suggesting he doesn't have people around him to keep him levelheaded.

“The women, the d---riders, you know, the yes men/ Nobody with the balls to say something to contest him. So it grows out of control/ Until the person that he truly was all along is starting to show," he raps.

He even takes it further, rapping about emcees who don't write their own rhymes. Of course, Drake has been the subject of a lot of scrutiny over that very issue.

“Wonder if it’s my fault for idolizing n----s words that they be rappin/But come to find out these n----s, they don’t even write they own shit," he raps.

Cole ends by saying, Here’s a new style bubblin’ up then they bite that s---, damn. That’s what I get for lyin’ to myself. Well f--- it, what’s more important is that he’s cryin out for help. While the world’s eggin him on, I’m beggin him to stop it. Playin’ his old sh--, knowin’ he ain’t top it….false prophets.”

Take a listen below.

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