In the '90s "Air Nikes on his feet" kept his "cipher complete" and now Nas is delving deeper into the style game by opening a sneaker store in Las Vegas.

Mr. Jones' store, known as 12A.M. Run, will be a "premier sneaker boutique offering a wide array of limited edition shoes for men, women and toddlers," according to a press release.

The sneaker spot will be located in The Caesars Casino Linq district, an open-air complex which is already home to several retail, entertainment and dining outlets, as well as a huge observation wheel.

12A.M. Run has been teasing its opening on social media since March, but Nas uploaded his own promotional video to Instagram earlier this week, soundtracked by his 2002 single, 'Made You Look.' "My shoe store at The Linq in Vegas is coming soon!!," he wrote.

12A.M. is scheduled to open to the public early next year.