Snoop has decided to recreate himself for a new project. From “Snoop Doggy Dog” to “Snoop Dogg” and now… a new breed of animal – “Snoop Lion”. Last weekend he announced plans to release a reggae album under his new alias.

Snoop event created new social media accounts to holster his new ego. Our first taste of his new flavor is a single called “Lalala”, produced by Major Lazer.

Snoop’s reggae album, Reincarnated, doesn’t have a release date yet. We’ll keep you posted!