Donkey Of The Day is a Gwinnett County high school marching band, that thought it was a good idea to spell out a racial slur at a football game.

The principal is apologizing after several members of the school's marching band spelled out a racial slur during a recent performance. Every day there is a new racially charged incident, causing people to get suspended or fired.

I'm convinced that the clout and the recognition, for offending people is why these people keep on doing things like this. It seems like the new way to be popular is to go viral for blatant racism.

While I don't think people should ignore these random acts of racism to keep putting these fools on the front page of every media site it just encourages others to do the same. I do believe the kids should be expelled to send a stern message that racism won't be tolerated. I doubt that will happen.